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Meet Marcelo: Website Developer Extraordinaire

  Welcome back to our, “Meet the Team” series.  If you’ve been following along, you’ve had the chance to meet our team members through personal interviews and get a peek at the people behind the...

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Meet Our Accounting Goddess

For the last several months, you’ve had the opportunity to get to know our team in this series, Meet the Team.  At OpenPotion, we pride ourselves on building awesome relationships, and the...

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Why is WordPress the Best CMS Choice for Property Management Websites?

  If you’ve made the decision to use WordPress as the starting point of your property management website, you’re already off to a great start. While there are several other choices out there for a...

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Frightening Ways Your Website is Losing Leads

It’s Halloween, and in honor of the holiday, we’re going to take a look at some frightening ways your website could be losing you leads. If your website is not properly set up to get conversions and...

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Why I Love My New Tuft & Needle Mattress (And I’ve Not Even Got It Yet)

4:36am, Thursday morning of last week, I awoke to a crunch. My flimsy $100 mattress had finally given out on me. It’d served me well, being one of the first things I bought since immigrating to...

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9 Smart Ways to Max out Your Year-End Budget

Having too much money sounds like a wonderful problem for a small business to have, but this can actually be a bit of a bind. If companies fail to use up their budget by the end of the year, they might...

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Under Construction: Building a Property Management Company From the Ground Up

According to a 2013 report from the Joint Center for Housing Studies of Harvard University, a whopping 43 million American households now live in residential rental properties. For entrepreneurs...

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Google Apps: Email at Your Domain

Google Apps offers email services, cloud-based storage, a messaging platform, and a host of other tools frequently used by modern companies. There is simply no better tool available for small business...

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Conversion anxiety: Why your website visitors resist the click

“I don’t want to adult today” Remember as a child, the world seemed so easy to navigate? And then you grew up, and realized that you’re the responsible adult now, and the world is full of decisions and...

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How to Get Rid of Negative Reviews

Feedback from real customers is easily one of the most powerful selling tools you can use to find buyers on the web. What happens when it all goes wrong, however? Unfortunately, your business will...

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